Downtown Santa Monica - Third Street Promenade

In partnership with Downtown Santa Monica, Inc., Super Star Events & Promotions led the creative development and production of a dynamic series of cultural programs celebrating the rich diversity of the Santa Monica community. When the original planner and EPIC co-founder—responsible for talent booking, vendor management, and broader event logistics was unavailable to be onsite for portions of the series, he leaned into EPIC’s collaborative model, activating a trusted network of producers who stepped in not just to assist, but to lead with excellence.

This collective supported every event in the series, working side-by-side to uphold the creative vision, ensure logistical precision, and deliver meaningful community engagement. For two of the programs, EPIC producers were entrusted with full onsite leadership, executing the events seamlessly in his absence. This collaboration was a testament to EPIC’s core belief: that there is room for everyone to shine, and that by removing ego and competition, we can create more opportunity, more trust, and more impactful experiences, together.

Through this cooperative approach, we curated and executed engaging activations for Black History Month, Easter, Cinco de Mayo, and AAPI Heritage Month, each thoughtfully designed to reflect the spirit of the occasion. From live performances to family-friendly activities and community vendors, every event offered a meaningful experience that celebrated culture, strengthened local connection, and energized Third Street Promenade as a cultural destination.

By activating EPIC’s formula, shared leadership, diverse talent, and mutual respect, we turned what could have been a challenge into an opportunity for deeper collaboration, creative excellence, and inclusive partnership.

Downtown Santa Monica, Inc - Black History Month Celebration